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Saturday, March 15 • 3:30pm - 4:30pm
Creativity in Music Marketing

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How do you create such hype around a record, without the artist being there to hype it for you? Or create such interest around a project that just keeps growing and growing, long after its actually happened? Learn about new and creative ways to market music and tap into a few of the most successful campaigns from the past year.

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Will Hermes

Contributing EditorRolling Stone
avatar for Eric Welles Nystrom

Eric Welles Nystrom

Label ManagerLuaka BopEric Welles Nystrom is the Label Manager for Luaka Bop, the iconic record label founded by David Byrne in New York. In he fall of 2013, after five years of lengthy negotiations, Luaka Bop became the first ever Western label to reissue the music of William Onyeabor... Read More →

Emily Parker

Brand Dir Moog Music & MoogfestMoog Music Inc

Gary Walker

ManagerMonotone Inc

Saturday March 15, 2014 3:30pm - 4:30pm
Austin Convention Center, Room 11AB 500 E Cesar Chavez St