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Tuesday, March 11 • 3:30pm - 6:00pm
Bootstrap It! Marketing Automation on a Budget

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ATTENTION: You must signup in advance to attend this workshop. You will need to have a valid SXSW badge, and an activated SXsocial account. To reserve your seat, please go here: https://sup.sxsw.com/schedule/IAP25233
When you’re running a startup or small business -- and strapped with limits in time, money and human resources -- your marketing success often hinges on your ability to get more utility out of fewer assets than your big business competitors.
But there’s a silver lining to that grim forecast:
Your WordPress website combined with a little effort and few third party tools and services can make you a marketing machine. An SEO ninja. An email Jedi. A lion of lead generation.
In this two and a half hour long workshop, presenter Erik Wolf will show you step-by-step how to leverage WordPress for optimal marketing efficiencies and automation without breaking your budget.
Attendees will learn:
- Email marketing strategies that would make Ron Popeil proud
- Why blogging is ACTUALLY a timesaver!
- How to reduce abandonment on products and offers
- How to build SEO into everything you do
- How to get the most out of forms.
With 90 minutes of time every week and a total budget of less than $150 per month, you can get all your online marketing done easily and this talk will show you exactly how.
Prerequisites:
- Experience with WordPress is a plus.
What to Bring:
- Either a laptop/tablet or an "analog" pen/paper will work too.

View official listing on sxsw.com
http://schedule.sxsw.com/2014/events/event_IAP25233


Tuesday March 11, 2014 3:30pm - 6:00pm
AT&T Conference Center, Classroom 102 1900 University Ave

Attendees (0)