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Sunday, March 9 • 11:00am - 12:00pm
Latinos: The Next Social Superstars

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Everyone talks about the exploding influence Latinos have on society–from population growth to spending power, Hispanics are reshaping the cultural, social, political & economic landscape. Yet when it comes to mainstream media & general entertainment, the Latino talent pool has remained surprisingly small.
Finally, thanks to the ease & accessibility of smartphones, tablets & new technology, paired with the power of video sharing, a new crop of Latino social influencers are becoming the next generation of digital superstars.
In this session, we’ll provide the basic blueprint for how Latino content creators & aspiring talent can generate their own opportunities & maximize exposure for themselves by developing their own global platforms to showcase their work, engage an audience, and connect with advertisers,networks, & studios.
We’ll also discuss how the digital ecosystem is a fertile talent greenhouse & incubator for the next wave of big ideas & breakthrough Latin talent.
This Latinos in Tech session at the Holiday Inn is FREE and open to the public. However SXSW Interactive, Film, Gold and Platinum badges gain priority seating.

View official listing on sxsw.com

avatar for Beatriz Acevedo

Beatriz Acevedo

PresMiTú NetworkBeatriz is a Founding Partner and President of MiTu Network & HIP EntertainmentGroup. She brings to the companies over 20 years of entertainment industry experience, having created, developed and produced over 1,000 half-hours oforiginal, primetime programming in... Read More →
avatar for Doug Greiff

Doug Greiff

CCOMitú IncCo-Founder & Chief Creative Officer of the MiTu Network, as well as partner & Chief Creative Officer of the L.A. based production company, Hip Entertainment. Greiff has created, developed & supervised the production of numerous pilots, series and specials, including; Mexican... Read More →

Sunday March 9, 2014 11:00am - 12:00pm
Holiday Inn Town Lake, Sunflower Room 20 N IH 35

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