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Sunday, March 9 • 3:30pm - 4:30pm
Hacking the Hackathon

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During New York Fashion Week in February 2012 - and in the middle of the year's biggest snowstorm - Hearst Magazines teamed with AngelHack, organizer of the world's largest hackathon competition, for its 1st Fashion Hackathon. 150+ programmers, designers, and entrepreneurs worked for 24 hours, using Hearst APIs including Cosmopolitan, Harper's Bazaar, ELLE and Marie Claire, to come up with new products that married fashion and emerging technology. The winners, who were strangers to each other and to the industry before the hackathon, walked away with $10,000. At this panel you will learn why companies like Hasbro, McDonalds, and Popular Mechanics are recognizing the value, competitive advantages, and strategic business opportunities that can arise from these 24 hour coding competitions known as hackathons. The session will be led by Hearst CTO Phil Wiser and AngelHack CEO, Sabeen Ali.

View official listing on sxsw.com
http://schedule.sxsw.com/2014/events/event_IAP23401

Speakers
avatar for Sabeen Ali

Sabeen Ali

CEO/ Co-FounderAngelHackSabeen Ali is the CEO and Co-Founder of AngelHack. She is the brains and execution behind the world's largest international hackathon competition. Sabeen has spent the past two years perfecting the hackathon model and establishing most of the best practices... Read More →
avatar for Phil Wiser

Phil Wiser

CTOHearst CorporationPhilip R. Wiser is the Chief Technology Officer of Hearst Corporation and is known as a key pioneer in the creation of the online digital music industry and the emerging over-the-top TV market.



Sunday March 9, 2014 3:30pm - 4:30pm
Omni Downtown, Longhorn 700 San Jacinto

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