There’s a divide between filmmakers and "Youtube personalities." The idea of quality filmmaking is at odds with our perception of giant Youtube channels. However, we need each other - now more than ever. While Youtube struggles to increase its CPM and production quality, talented filmmakers hustle to find and grow their audiences. Mega Youtube personalities may have found success in numbers but now many of them want to break free and expand beyond non-stop Vlogs. As experienced with our series Little Horribles, these two worlds are not mutually exclusive. It's possible to make indie, long-form content, while growing a sizable audience that can be leveraged for financing. This panel explores how we can integrate these two worlds and grow independent audiences around quality content.
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official listing on sxsw.comhttp://schedule.sxsw.com/2014/events/event_FP27266