To grow the music business in a world of only 300 million music buyers, we must tap the 5 billion who do not buy music. How do we do this? The only way is to include all of the world’s music in every connected device, mobile phone, car, TV and game console and monetize the artist/fan relationship wherever possible. These and other new revenue centers can grow the music business fourfold in the next decade. Learn how to lead the charge to new revenues that will drive more investment in artists, and a more profitable music industry.
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official listing on sxsw.comhttp://schedule.sxsw.com/2014/events/event_MP21682