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Tuesday, March 11 • 11:00am - 12:00pm
Code Monkey Save World: A Kickstarter Case Study

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In early 2013, comics writer Greg Pak and internet superstar musician Jonathan Coulton launched a Kickstarter for "Code Monkey Save World," a graphic novel written by Pak, drawn by Takeshi Miyazawa, and and based on Coulton's songs. The campaign hit its initial goal of $39,000 within eight hours and went on to become the highest grossing original graphic novel project in the history of Kickstarter.
In this panel, Pak and Coulton will discuss how the project came together, the strategies they used to plan for the Kickstarter and adjust on the fly, and how they might build for the future beyond this single project. Topics include the creative challenges and joys behind this cross-media project, incredibly specific and practical pointers for crowdfunding projects, and musings about the potentially earth-shattering impact of crowdfunding and other revolutionary digital tools on genuinely independent creative projects.

View official listing on sxsw.com

avatar for Jonathan Coulton

Jonathan Coulton

Musician10 Print JoCoJonathan Coulton hates to write bios.
avatar for Greg Pak

Greg Pak

WriterPak Man ProductionsGreg Pak is a comic book writer and filmmaker best known for writing "Batman/Superman" and "Action Comics" for DC Comics and "Planet Hulk" for Marvel. His feature film "Robot Stories" won 35 awards and screened in over 75 film festivals around the world. His... Read More →
avatar for Drew Westphal

Drew Westphal

Fulfillment Guru10 Print JoCoDrew has built software and managed fulfillment and logistics for a number of direct-to-fan online sales initiatives for both Jonathan Coulton and They Might Be Giants, collectively grossing almost 4 million dollars in two years. After Code Monkey Save... Read More →

Tuesday March 11, 2014 11:00am - 12:00pm CDT
Austin Convention Center, Room 18ABCD

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