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Friday, March 7 • 5:00pm - 6:00pm
More than Child’s Play: Apps that Create Change

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Mobile and tablet devices are critical platforms for communicating social good messages with young children and their parents. But in this decidedly new frontier, what are the rules?
The youngest generation is a captive audience on mobile, but requires a unique approach. In this panel, industry experts will tackle the do’s and don’ts of children’s mobile gaming, provide best practices for playing and co-playing with parents, discuss mobile-specific legal considerations and ethical implications. Panelists will also share examples of children’s apps designed for learning and behavior change, including the Ad Council's newest app, Toothsavers (www.2min2x.org/toothsavers).
This SXSW Gaming Session at the Long Center is FREE and open to the public. However SXSW Interactive, Film, Gold and Platinum badges gain priority seating.

View official listing on sxsw.com

avatar for Judith Beauregard

Judith Beauregard

Exec ProducerToboggan StudioJudith Beauregard has an enviable 20-year track record of developing digital media, games, websites and mobile applications for kids. She has collaborated with many world-class junior brands such as PBS Kids, Sesame Street, NickJr, The Jim Henson Company... Read More →
avatar for Anastasia Goodstein

Anastasia Goodstein

VP DigitalThe Ad CouncilAnastasia serves as Vice President of the Advertising Council’s Digital group where she manages the team in charge of digital and social strategy for all Ad Council campaigns as well as AdCouncil.org. Prior to joining the Ad Council, she lead the product... Read More →

Scott Traylor

Chief KID, CEO, & Founder of 360KID360KidScott Traylor is the Chief KID, CEO, and founder of 360KID, a kid-focused content and technology company dedicated to creating a love for learning through products that educate as well as entertain. 360KID provides turnkey development services... Read More →

Friday March 7, 2014 5:00pm - 6:00pm
Long Center, The Kodosky Donor Lounge 701 W Riverside Dr

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