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Monday, March 10 • 9:30am - 10:30am
Are We Smarter than the Dinosaurs?

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66 million years ago, the dinosaurs had a very, very bad day thanks to an asteroid at least 10 km wide. Since 1998, NASA has led the global effort to find potentially hazardous asteroids, and has successfully found 95 percent of the near-Earth asteroids larger than 1km within the last 15 years. But the work is not over, and it will take a global effort with innovative solutions through participatory engagement to complete the survey of smaller, but still potentially hazardous asteroids. NASA’s Grand Challenge to “find all asteroid threats to human populations and know what to do about them” will employ open innovation tactics “on steroids”. NASA has a rich history of using prizes and crowdsourcing to engage more than the usual suspects in solving hard problems. This session will explore how a “new NASA” and open innovation can meaningfully engage people in space, provide funding opportunities to developers, makers & entrepreneurs, and help us solve problems of global importance.

View official listing on sxsw.com
http://schedule.sxsw.com/2014/events/event_IAP22997

Speakers
avatar for Jenn Gustetic

Jenn Gustetic

Prizes & Challenges Program ExecNASAMs. Gustetic’s experience has focused on the public sector with concentrations on prizes and challenges, open government, innovation, public private partnerships, grants management, and technology policy. Currently, Ms. Gustetic is the Prizes... Read More →
avatar for Jason Kessler

Jason Kessler

Grand Challenges Program ExecNASAJason Kessler, NASA’s Asteroid Grand Challenge Program Executive, began his professional career at NASA back in 1994. After graduating with a degree in Chemistry, Jason earned a position in NASA’s Legislative office and spent the following six... Read More →



Monday March 10, 2014 9:30am - 10:30am CDT
Omni Downtown, Capital Ballroom