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Saturday, March 8 • 5:00pm - 6:00pm
Human Connection: The Ultimate Digital Currency

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Sexy technology, elegant UX, and savvy media buys are all of secondary importance when it comes to crafting engaging, social experiences. The most valuable digital currency for creating participatory content is in fact, good old fashioned, human connection.
Drawing from his experience creating viral hits Selfless Portraits and Snail Mail My Email, Interactive Artist Ivan Cash explains why people's universal desire for real, meaningful moments leads them to enthusiastically jump past hurdles and engage in ways that research and testing can’t possibly predict.
Cash goes on to assert that people are capable of so much more than 'share,' 'like,' and 'tweet' (they just need to be empowered) by using these projects as case studies.
Author of Snail Mail My Email, Cash's work has exhibited internationally and been featured in CNN, TIME, The Wall Street Journal, and Fast Company. He was recently recognized as an ADC Young Gun X.

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avatar for Ivan Cash

Ivan Cash

Interactive ArtistIvan Cash is a San Francisco-based Interactive Artist and freelance creative specializing in social, human-centric projects that inspire radical engagement and participation. He is founder of the Snail Mail My Email project and author of the accompanying book, as... Read More →

Saturday March 8, 2014 5:00pm - 6:00pm
Omni Downtown, Capital Ballroom 700 San Jacinto

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