ReleaseIt will give companies a head start on launching a new product or service at SXSW Interactive. Participants will do a short pitch about of their product in front of a live audience of SXSW Interactive, Gold and Platinum registrants, many of whom will be traditional press and / or heavy social media users. The Friday, March 7 event will include a panel of judges who will help determine which new product is the winner of the ReleaseIt at SXSW event — i.e., which new product they deem will most likely have success. Come be part of this exiting new SXSW venture! FINALIST, FIRST ROUND: Brandicted - www.brandicted.com Featuring.Me - www.about.featuring.me Geppetto Avatars, Inc. - www.geppettoavatars.com iGenApps - www.igenapps.com iM5 Inc - www.iM5.com