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Sunday, March 9 • 5:00pm - 6:00pm
The Next $50B Business Won't Be a Website

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What if the world's best software entrepreneurs used all their resources to take on big projects beyond the Web like schools, hospitals and factories? Software engineers are already making real-world goods and services, from Tesla cars to Nest thermostats, Uber taxi networks and Netflix live-action shows. These aren’t clicks-and-mortar businesses, where a traditional company just puts up a website. These are new, end-to-end businesses, born from tech, but with the guts to launch real-world operations. Such businesses take more money and time to grow, but attack bigger markets and missions. After all, 30 years into the software revolution, only 12 of the Fortune 500 are pure software businesses. The rest operate in the real world, even as they increasingly look to technology for competitive advantage. Redfin, a real estate website that became a real estate broker, explains its own journey into the real world, and how entrepreneurs can find real-world ideas for the next great companies.

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Sunday March 9, 2014 5:00pm - 6:00pm
Hilton Austin Downtown, Salon G 500 E 4th St

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