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Saturday, March 8 • 5:00pm - 6:00pm
Actively Participating in the Big Data Revolution

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The hype about Big Data is all around us and it seems the data is busy at work solving the world's problems. Big Data is being used to stop crimes, find cures to cancer and organizations like Maplight.org are using data to shine the light on money's influence on politics.
Every day, there are new stories about the power of Big Data, but for many, the Big Data phenomenon seems distant. For most of us, the Big Data revolution has been a passive transformation that has brought on more targeted advertisements and better restaurant recommendations - but the next wave of Big Data innovation will turn that on its head.
Regardless of who we are and what problem we're solving, our world is becoming more data-driven. Elissa Fink, CMO of Tableau Software knows that people today are changing their lives and work using data. In this talk, Elissa will share their stories and offer insights into how we can all become more data-driven, every day

View official listing on sxsw.com
http://schedule.sxsw.com/2014/events/event_IAP24745

Speakers
avatar for Elissa Fink

Elissa Fink

CMOTableau SoftwareElissa Fink is Tableau Software’s Chief Marketing Officer. With 20+ years helping companies improve their marketing operations through applied data analysis, Elissa has held executive positions in marketing, business strategy, product management, and product development... Read More →



Saturday March 8, 2014 5:00pm - 6:00pm
Sheraton Austin, Capitol ABCD 701 E 11th St

Attendees (0)