“Branding” has become a ubiquitous term that many people use, but few understand… let alone know ways to build one. Brands and artists need each other more than ever. These relationships must be crafted in a way that authentically protects and enhances both brands. Learn about building sustainable brands and brand-artist relationships.
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official listing on sxsw.comhttp://schedule.sxsw.com/2014/events/event_MP19682