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Monday, March 10 • 11:00am - 12:00pm
Form & Function: Designing Devices You Want to Wear

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This panel will bring together a handful of breakout designers across various industries to navigate the trade-offs and challenges that arise when designing wearable tech products that must be both functional and attractive without exception. Executives and designers from Pebble, Whistle, and Jawbone will discuss the depth and breadth of product design, from concept to execution, outlining real-life creative lessons learned. As new players enter the market, it’s becoming increasingly important that wearable tech presents consumers with opportunities for logistical efficiencies while also accounting for human preference and intuition. Learn from the industry leaders about what it takes to create successful products people love to use and show off.

View official listing on sxsw.com

avatar for Dieter Bohn

Dieter Bohn

Sr EditorThe VergeDieter Bohn is a leading voice within the technology industry, where he has gained notoriety for his expert coverage of the smartphone space. Currently, Dieter is an assistant managing editor at The Verge, a news web site heralded for its in-depth reporting style... Read More →
avatar for Steven Eidelman

Steven Eidelman

Co-Founder & Head of ProductWhistleSteven is the co-founder and Head of Product at Whistle, where he and his team have led the charge in designing the brand’s flagship intelligent on-collar monitoring system for pets. Steven co-founded Whistle following his time at Spectrum Equity... Read More →
avatar for Aza Raskin

Aza Raskin

VP at JawboneJawboneAza Raskin is currently a VP at Jawbone, an industry leader and innovator in the wearable technology space. In early 2013, Jawbone acquired Massive Health, a health and wellness company committed to making healthy living more attainable for all, which Aza founded... Read More →

Monday March 10, 2014 11:00am - 12:00pm
Hyatt Regency Austin, Texas Ballroom 5-7 208 Barton Springs Rd

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