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Saturday, March 8 • 9:30am - 10:30am
Engaged Brains: What Do We Really Know?

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It goes without saying that ultimately, the success of Interactive Media depends on its ability to engage human brains. It also goes without saying that, in principle, brain science could potentially inform Interactive Media Design. Therefore it is not in the least bit surprising that data from neurobiology, and perhaps especially data from brain imaging studies, is increasingly evident in meetings like SxSW, often presented as evidence for the validity of a new product, or a new approach to human engagement.
This panel of neuroscience experts will address what we really know, what we don't know, what we could know, what we can't yet know, and what we may never know about how interactive media really affects our brains.
Representing expertise in brain modeling, brain imaging, learning and human behavior, as well as human aging, after brief introductions, the format for the panel will be interactive, directed largely by questions from the audience.

View official listing on sxsw.com
http://schedule.sxsw.com/2014/events/event_IAP22511

Speakers
avatar for Jim Bower

Jim Bower

ProfessorNumedeon.comDr. Bower is CEO of Numedeon Inc, whose virtual learning world for children, Whyville.net is the oldest and one of the largest game/based immersive learning worlds on the Web. Dr. Bower is also a computational neuroscientist whose research over many years has... Read More →
avatar for Alfredo Fontanini

Alfredo Fontanini

Asst Prof of NeuroscienceStony Brook UniversityI received my MD degree and my PhD in Neuroscience from the University of Brescia Medical School, Italy. My PhD research, entirely performed at Caltech, focused on understanding the relationship between respiration and neural activity... Read More →
avatar for Veronica Galvan

Veronica Galvan

Asst ProfessorBarshop Institute for Longevity and Aging StudiesDr. Veronica Galvan is an Assistant Professor in physiology at the University of Texas Health Science Center at San Antonio. Her scientific research focuses on understanding the molecular mechanisms that connect aging... Read More →



Saturday March 8, 2014 9:30am - 10:30am
Omni Downtown, Lone Star 700 San Jacinto

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