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Tuesday, March 11 • 12:30pm - 1:30pm
Do You Actually Know How to Engage a Millennial?

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They're coddled, protected, and constantly connected - at least that's what the headlines read. But when it comes down to it, do you really know how to engage a MIllennial? Based on how most organizations market to and communicate with them, probably not. Something needs to change.
Millennials have different expectations for their involvement in social causes. In large part, millennials are post-institutional—they don’t rely on just government, just nonprofits, or just the private sector to influence change. They believe it takes a blending of sectors and approaches in order to make impact. Sure, they crave openness and transparency, but they have limited time, limited dollars and limited attention spans - so, if you're lucky enough to gain any of these things, you better know what to do with it.
You can either be part of this conversation, or you can let it leave you behind. Join us for some straight talk about how to really motivate Millennials.

View official listing on sxsw.com
http://schedule.sxsw.com/2014/events/event_IAP27385

Speakers
avatar for Brian Reich

Brian Reich

Managing Dirlittle m mediaBrian Reich is founder and managing director of little m media, an information strategy firm that helps individuals and organizations solve complex problems. He is well known for his expertise in new media, Web 2.0, social networks, mobile, community, ecommerce... Read More →
avatar for Kari Dunn Saratovsky

Kari Dunn Saratovsky

FounderKDS StrategiesKari Saratovsky is Founder and Principal of KDS Strategies a social change consulting practice focused on organizational design, program execution, and Millennial engagement. She is co-author of Cause for Change: The Why and How of Nonprofit Millennial Engagement... Read More →


Tuesday March 11, 2014 12:30pm - 1:30pm
Austin Convention Center, Room 5ABC 500 E Cesar Chavez St

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