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Saturday, March 8 • 9:30am - 10:30am
Disrupting the Gun Lobby with Digital Organizing

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From a grocery store parking lot in Tucson, AZ to a movie theater in Aurora, Colorado. From a teenager named Trayvon Martin to the children of Sandy Hook Elementary. The narrative about gun violence in America has changed, and grassroots supporters are organizing online to save lives and keep guns out of the hands of dangerous people.
But how do you disrupt conventional wisdom and take on the best funded and most intimidating opponent in Washington -- the gun lobby?
Three groups have been leading this charge: Mayor Michael Bloomberg’s coalition of Mayors Against Illegal Guns, Gabby Giffords and Mark Kelly’s Americans for Responsible Solutions, and the concerned parents of Moms Demand Action for Gun Sense in America.
Hear their strategies for digital engagement and how they’re empowering ordinary people to help change state and federal laws and save lives.

View official listing on sxsw.com

avatar for Stephen Geer

Stephen Geer

Digital Strategy DirMayors Against Illegal GunsStephen Geer is the Digital Strategy Director for Mayors Against Illegal Guns and the President of GEER, a digital strategy and communications firm based in Washington, DC.
avatar for Mark Glaze

Mark Glaze

Exec DirMayors Against Illegal GunsMark Glaze is the Executive Director of Mayors Against Illegal Guns (MAIG), a bipartisan coalition of more than 1000 mayors from across the country co-chaired by New York City Mayor Michael Bloomberg and Boston Mayor Thomas Menino. During his tenure... Read More →
avatar for Shannon Watts

Shannon Watts

FounderMoms Demand Action for Gun Sense in AmericaShannon Watts is a 43-year-old mother of five children (two step-daughters, 23 and 19; two daughters, 18 and 17; and a 13-year-old son). For the past five years, Ms. Watts has been a stay-at-home mom in Zionsville, a suburb of Indianapolis... Read More →

Saturday March 8, 2014 9:30am - 10:30am CST
Austin Convention Center, Room 9ABC

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