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Monday, March 10 • 3:30pm - 4:30pm
Obama & Beyond: Political Tech in Business

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To build the Obama campaign (and other campaigns up and down the ballot), a corporation's worth of technical infrastructure had to be built in a fraction of the time. From deep targeting across channels to community organizing analysis, tools and applications were created that are now transforming other industries and entire verticals, including health care, customer service, and sales management. This panel of entrepreneurs are transforming the for-profit space with very political technology. We'll talk about how the lessons of politics do and do not apply in business, and what's next for entrepreneurs looking to leverage the best of politics.

View official listing on sxsw.com
http://schedule.sxsw.com/2014/events/event_IAP22599

Speakers
avatar for Andrew Bleeker

Andrew Bleeker

Global Digital LeadHill+Knowlton StrategiesAndrew Bleeker is a leading voice in the field of digital marketing and communications. Andrew is perhaps best known for founding Bully Pulpit Interactive, a leading interactive agency. In this capacity, he provides online marketing strategy... Read More →
AG

Amy Gershkoff

Chief Data ScientisteBayDr. Amy Gershkoff is the Chief Data Scientist for WPP, Data Alliance. In this role, she works collaboratively with WPP’s more than 350 operating companies worldwide to create integrated data and technology solutions for WPP’s clients.



Monday March 10, 2014 3:30pm - 4:30pm
Hilton Austin Downtown, Salon E 500 E 4th St

Attendees (0)