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Saturday, March 15 • 3:30pm - 4:30pm
Don't Let Your Music Become Anti-Social Media

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Social media has become the most all-consuming online craze now but how well is it being used by musicians, labels and PR companies? Most of it is still noise, competing with millions of others through dozens of social media platforms but ultimately going nowhere. Two of the best known American independent labels and a well-known PR firm discuss successful ways that they've broken through this noise as they've done outreach with fans and communities to connect about artists, upcoming releases and tours.

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avatar for Sean Hallarman

Sean Hallarman

Publicist/Digital StrategistBig Hassle MediaSean has been with Big Hassle Media since 2009, working as a Senior Publicist and running the digital strategy department. Select current/previous projects include Bear Hands, Bonnaroo Festival, Dawn of Midi, Death Grips, Deltron 3030, Down... Read More →
avatar for Lindsey Kronmiller

Lindsey Kronmiller

Radio Prom & Project MgrMerge RecordsFormer college radio promotions director at KCPR at Cal Poly. Worked at Merge for 8 years doing a variety of tasks including helping to build a social networking presence and strong contacts with bloggers.

Saturday March 15, 2014 3:30pm - 4:30pm
Austin Convention Center, Room 15 500 E Cesar Chavez St

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