It’s not  2014 anymore. Visit Sched’s 2015 Austin Guide =>
Back To Schedule
Friday, March 14 • 5:00pm - 6:00pm
In-Store Radio: 200M Potential Fans

Sign up or log in to save this to your schedule, view media, leave feedback and see who's attending!

Explore the impact of in-store radio on customer's shopping experiences and how this exposure can lead to fan acquisition for emerging acts. Retail playlists reach a captive audience - no one can turn the channel. Hear about success stories, challenges, licensing/legal, programming and more about this channel which often goes neglected in a label or artists' outreach plan.

View official listing on sxsw.com

avatar for Julia Cummings

Julia Cummings

Dir, Music SvcsPlayNetwork IncJulia Cummings is Director of Music Services at PlayNetwork. She oversees the team of Music Supervisors who design in-store playlists (as well as on-line, video syncs, and beyond) for 300+ major brands worldwide- reaching the ears of 100 million consumers... Read More →
avatar for Adam Farrell

Adam Farrell

Creative DirLoma Vista Recordingsfled the advertising world to work in the music industry. while at Badman, I helped release albums by Hayden, James William Hindle, Mark Kozelek, My Morning Jacket and Washington Social Club. it was a small operation, so I made coffee and refilled... Read More →
avatar for Richard Jankovich

Richard Jankovich

avatar for Steven Pilker

Steven Pilker

Sr Music DesignerMood MediaWith over a decade of music and media branding experience, Steven Pilker is a Mood Media Senior Music Designer. Steven is a seasoned creative, communications specialist, and renowned expert of emerging music and trends in popular culture. He has partnered... Read More →

Friday March 14, 2014 5:00pm - 6:00pm
Austin Convention Center, Room 15 500 E Cesar Chavez St

Attendees (0)