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Friday, March 14 • 5:00pm - 6:00pm
In-Store Radio: 200M Potential Fans

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Explore the impact of in-store radio on customer's shopping experiences and how this exposure can lead to fan acquisition for emerging acts. Retail playlists reach a captive audience - no one can turn the channel. Hear about success stories, challenges, licensing/legal, programming and more about this channel which often goes neglected in a label or artists' outreach plan.

View official listing on sxsw.com
http://schedule.sxsw.com/2014/events/event_MP20506

Speakers
avatar for Julia Cummings

Julia Cummings

Dir, Music SvcsPlayNetwork IncJulia Cummings is Director of Music Services at PlayNetwork. She oversees the team of Music Supervisors who design in-store playlists (as well as on-line, video syncs, and beyond) for 300+ major brands worldwide- reaching the ears of 100 million consumers... Read More →
avatar for Adam Farrell

Adam Farrell

Creative DirLoma Vista Recordingsfled the advertising world to work in the music industry. while at Badman, I helped release albums by Hayden, James William Hindle, Mark Kozelek, My Morning Jacket and Washington Social Club. it was a small operation, so I made coffee and refilled... Read More →
avatar for Richard Jankovich

Richard Jankovich

FounderShoplifter
avatar for Steven Pilker

Steven Pilker

Sr Music DesignerMood MediaWith over a decade of music and media branding experience, Steven Pilker is a Mood Media Senior Music Designer. Steven is a seasoned creative, communications specialist, and renowned expert of emerging music and trends in popular culture. He has partnered... Read More →



Friday March 14, 2014 5:00pm - 6:00pm
Austin Convention Center, Room 15 500 E Cesar Chavez St

Attendees (0)