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Thursday, March 13 • 3:30pm - 4:30pm
Mobile Music Marketing: A How To Guide

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There are tons of music apps to play with, but how should the music business be working with these applications to market music? This panel will include an overview of the latest apps and a series of case studies to illustrate the performance of several mobile marketing campaigns.

View official listing on sxsw.com


Justin Dreyfuss

Dir of Digital StrategyInterscope Records
avatar for Theda Sandiford

Theda Sandiford

VP, Digital MktgRepublic RecordsTheda Sandiford is the VP of Digital Marketing at Republic Records. Republic Records, a division of Universal Music Group, the world's leading music company, Republic is home to an all-star roster of multi-platinum, award-winning legends and superstar... Read More →

Thursday March 13, 2014 3:30pm - 4:30pm CDT
Austin Convention Center, Room 10B

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